Blueface Elevator Finalist MotionFox Launches ‘Kubswear’
By Brian Martin on November 5, 2012 in Blueface
Blueface is delighted to congratulate Blueface Elevator Finalist and Dublin Regional Joint-Winner, MotionFox, on the launch of their new kids’ range, ‘Kubswear’.
With their entry in the Blueface Elevator competition, MotionFox really impressed us with an innovative range of safety-wear for cyclists, runners and walkers which combines the essential hi-viz vest with an expandable back panel, allowing for safe carrying of a backpack without obstructing the vest itself. Having enjoyed strong success with their adult range which is stocked at sports and cycling outlets nationwide, we’re delighted to see that MotionFox have now launched ‘Kubswear’, a fun hi-viz range for children which has been designed to increase safety and visibility at play and while cycling or walking to school.
As Rob Quigley, CEO of MotionFox said when he called in to our offices in Dublin last week, “There’s increasing numbers of primary pupils walking and cycling to school in Ireland, so we wanted to design a range of fun visibility clothing specifically for kids, that could be worn whether they are on their bike or simply walking to school or partaking in sports.”
The Kubswear vests have colourful and imaginative designs and can be worn as normal, or expanded via a set of simple fasteners that makes it easy to wear over a schoolbag or backpack, ensuring the wearer is seen with no bag blocking their hi-viz vests. The range has two super-cute designs, The Ladybug and The Turtle; as seen above.
The Blueface ladies were particularly taken with the Ladybug; we’ve already tried to convince MotionFox to make some adult sizes!
Launched just in time for those dark winter mornings and evenings, the Kubswear range is available for ages 4-6/7-9/10-12, retails at € 24.95 and is available in at sports and bicycle shops, including; CityCycles (Blackhall Place), Hollingsworth (Kilmacud), Hollingsworth (Templogue), CycleBike (off Capel St.), P&K Cycles (Patrick St.) and on line at www.motionfox.com.
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