Blueface working with Vennetics

By Brian Martin on October 4, 2010 in Blueface | Press

Vennetics new service Moozler opens a new channel of internet revenues to mobile operators

DUBLIN–(BUSINESS WIRE)–Vennetics, an innovator of telecommunication and IT application solutions has provided their J-Box products to Blueface, Ireland’s leading IP telephony network, in order to launch Moozler, an entirely new category of managed service for mobile operators globally.

Moozler brings the full power of the GSM network to the PC screens of end users. The voice, messaging and media features of the Moozler service will be a revelation to a desktop application marketplace that has become familiar with the limited communications services offered within the Internet domain. At last, mobile operators can stride into the PC domain and demonstrate to users the kind of robust and coherent service features that come from decades of experience in building dedicated voice networks.

Vennetics has designed Moozler to add the best that Internet telephony has to offer, around the user’s most trusted communications device, their mobile phone. For example, if quality problems arise on an Internet call from their PC, users can seamlessly move the call to a better quality GSM connection at their mobile phone. Similarly, if a user wants to add video to a call from any standard GSM handset, they can seamlessly swap the conversation across to a PC with a camera. Since the PC application shares the users existing mobile number, the full range of Moozler features is available immediately to any GSM user, without visiting web sites to buy new phone numbers or new bundles of voice minutes from Internet companies.

Moozler is provided as a hosted managed service. Mobile operators need only make a standard inter network connection with the regulated Blueface telephony network and enjoy new revenues streams according to existing wholesale settlement processes. No new equipment or tariff plans are required. Mobile operators can simply offer the power of their GSM networks to the large marketplace of PC based users and enjoy the incremental cash flow as those capabilities are consumed. This is possible because Moozler is not just another Internet application that puts a new brand on top of free talk-and-text between PCs. Rather, the Moozler service is delivered as a premium offering that paying users perceive as excellent value.

Graham Trickey, Senior Project Director at the GSM Association said, “We are delighted that Blueface and Vennetics have adopted the OneAPI specifications on which to build Moozler. This service is a good example of how OneAPI can allow innovative new application developers to build novel service logic against GSM networks. We look forward to other application developers building new services against the OneAPI Gateway in Ireland and additional GSM networks connecting to this OneAPI Gateway”.

Alan Foy, CEO at Blueface said, “The development and rollout of the Moozler service is built on a strong strategic partnership between Blueface and Vennetics. We are confident that global operators and developers alike will be excited about the opportunities and benefits that the service represents. Blueface and Vennetics have brought their respective capabilities together in order to define a new solution category, which uniquely addresses a real need in the marketplace”.

Kieran Dalton, Chairman of Vennetics said, “The launch of the Moozler service is a milestone in the development of telecommunications web services. This is clearly an application that advances the service footprint of GSM operators into the Internet domain, in a manner that was not previously achievable. The GSM Association initiatives around the OneAPI specifications have in large part made this possible and we are convinced that the Blueface experience in supporting wholesale managed services for mobile operators leaves their infrastructure perfectly placed to host OneAPI Gateway technology”.

About Vennetics

Vennetics is an Internet Age company that brings together a forward looking, business oriented team, with proven experience in both the telecommunications and IT industries. The company is committed to allowing mobile operators to launch rich applications that are integrated with Internet capabilities in a coherent manner. Vennetics enables mobile operators to benefit from the commercial opportunities that are emerging as new IP based technologies evolve with commensurate customer expectations. Key to this is the unique ability of the Vennetics technology to link the mobile phone of a user with their PC.

About Blueface

Blueface is a technology driven, IP Telephony Company, founded in 2004. The company changed the nature of telecommunications in the Irish residential phone market with a commitment to both technological and marketing innovation. It was the first operator to introduce unlimited, fixed priced bundles, first with real time online billing, first with fixed/mobile integration, first with voicemail to email and a host of other firsts, many of which remain unique within the industry. Today, the company offers a suite of solutions for Consumer, SME/Business and Managed Service customers. Blueface’s Managed Service division has built a strong track record in serving mobile operators and ISP’s across the globe with innovative IP solutions and services. Blueface’s strategy is built on a core commitment to delivering cutting edge, innovative solutions to all customers. For more information, please consult or contact Alan Haverty at or on +353 (0)1 5242008.

About the GSMA

The GSMA represents the interests of the worldwide mobile communications industry. Spanning 219 countries, the GSMA unites nearly 800 of the world’s mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA is focused on innovating, incubating and creating new opportunities for it’s membership, all with the end goal of driving the growth of the mobile communications industry. For more information, please visit Mobile World Live, the new online portal for the mobile communications industry, at or the GSMA corporate website at

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